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Microsoft va inceta producerea seriilor Nokia Asha, Nokia X si a altor telefoane low-cost

La doar cateva luni de la cumpararea deviziei mobile a Nokia, Microsoft a anuntat ca planuieste restructurarea companiei prin taierea 18.000 de locuri de munca. Totodata, Microsoft a anuntat si intentia de a renunta la seria Nokia X, dispozitivele care au fost schitate pentru aceasta urmand sa fie lansate ca produse Lumia si vor rula sistemul de operare Windows Phone. De asemenea, un memo destinat angajatilor companiei care a fost facut public in mod accidental, raporteaza faptul ca nici seria Nokia Asha (Series 40) nu a scapat de curatenia planuita de Microsodt, compania urmand sa inceteze si productia acesteia si a altor telefoane low-cost (dispozitive Nokia featured), si se va axa pe producerea de smartphone-uri Windows Phone.

asha

To focus on the growing momentum behind Windows Phone, we plan to immediately begin ramping down developer engagement activities related to Nokia X, Asha and Series 40 apps and shift support to maintenance mode.

Memo-ul arata insa si intentia Microsoft de a oferi in continuare suport pentru dispozitivele deja lansate sub seriile Nokia X si Asha timp de 18 luni de la incheiere productiei acestora:

We are committed to supporting our existing Mobile Phones customers, and will ensure proper operation during the planned controlled shutdown of services over the next 18 months.

Desi dorinta Microsoft de a se concentra pe dispozitive care vor rula Windows Phone este de inteles, decizia de a renunta la producerea telefoanelor low-cost va fi cu siguranta o lovitura ce va fi greu suportata de piata telefoniei mobile (cel mai probabil utilizatorii respectivelor dispozitive vor migra ulterior catre dispozitive Android ieftine daca Microsoft nu va oferi alternative accesibile in cursul anului urmator).

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